Building a Cashless Society by Niklas Arvidsson
Author:Niklas Arvidsson
Language: eng
Format: epub, pdf
ISBN: 9783030106898
Publisher: Springer International Publishing
I understand the process leading to a reduction of the network value—interoperability of cash—can be comparted to what Gladwell (2006)14 defines as a “tipping point.” This is a point at which a slow gradual decline leads to a situation where more and more payers as well as payees stop using or accepting cash since the network value is too low in relation to the costs of continuing to use or accept cash. The process becomes contagious, and actors start to imitate each other—sometimes without even thinking about it.
Tipping point:that magic moment when ideas, trends and social behavior cross a threshold, tip and spread like wildfire (Malcolm Gladwell15)
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